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Leading restaurateur Andrew Nutter is calling on catering business owners to place more emphasis on the user experience in their digital marketing strategy, to increase customer engagement. The advice comes as the critically-acclaimed modern British restaurant and wedding venue on the outskirts of Rochdale, unveils its new website.

With an exceptional reputation across the region and beyond, the celebrity chef recognised a need to enhance the website user experience for his customers and increase compatibility across all devices, with an emphasis on their menus.

Andrew Nutter explained:

“Most decent restaurants have a visually appealing website, but they are driven by the business and not the customer. We know that our diners don’t want to have to download a PDF to view our menus and so the key focus of our new website was to make this as easy as possible.

Andrew Nutter appointed leading Bury-based Think Design to develop the new website following the success of a wedding brochure the agency designed for Nutters at the end of 2018. Think Design is an award-winning creative design, digital and marketing agency based in Bury, Lancashire. In the two years since its launch, the agency has quickly gained an enviable reputation as a leading studio with a loyal client base across the North West and beyond.

“Think Design…got to the heart of what our customers really need” Andrew Nutter